Guga Kuerten Institute
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Ponta dos Ganchos promotes socio-environmental action in which each tree seedling planted will be invested in resources for Guga Kuerten Institute, which works in early childhood education and sports encouragement.


Gustavo Kuerten, from Santa Catarina, has had many victories, both in his professional tennis career as well as his philanthropic vocation, working for two decades in the social transformation of the region. Associated to his mother, Alice Kuerten, who is a social worker, and encouraged by his brother Guilherme who suffered from cerebral palsy, Guga created the IGK – Instituto Guga Kuerten in August 2000. Based in Florianópolis, the Institute receives students from public schools during school hours, as well as disabled people, promoting interdisciplinary sports and cultural workshops.

Located in one of the most idyllic places in the state of Santa Catarina – Baía de Ganchos, Ponta dos Ganchos Resort has been a partner of this institution for years, and IGK currently serves and trains a total of 500 young people and adults. At the head of the work, as the President of IGK, is Mrs. Alice Kuerten, who has been dedicating her time to carry forward the values of sport and culture as tools for social inclusion. The Resort has been contributing with great satisfaction to initiatives such as donations of stays at the NGO’s charity auctions, and now, it is heading an unprecedented socio-environmental action, in order to raise funds for the maintenance of projects, as well as promoting the environmental awareness.